Built for Australian retail brands
Retail competitor intelligence. Done for you.
See what competitors are sending, running, and posting. Spot the patterns. Find the gaps. Build a brand that doesn't blend in.

Tracking competitor activity across all channels
How it works
Get started in 5 minutes
No technical setup required. Add competitors and start getting insights immediately.
Choose from 300+ Australian retail brands we already track, or request any brand. We start capturing within 48 hours.
Dashboard
Retail
Retail
Retail
Every email, Meta ad, and Instagram post gets captured and analyzed by AI. Categorized, tagged, and searchable.
Browse the dashboard, read weekly digests, or ask questions. See what messaging is saturated and where there's white space.
Features
Every Channel. Every Competitor.
Emails, ads, and posts from your competitors. Collected, analyzed, and organized so you can see patterns across your whole competitive set.
Email Tracking
Every email your competitors send, captured and analyzed. Subject lines, send frequency, promotional cadence, and messaging themes.
Today
Meta Ads Library
Track competitor Facebook and Instagram ads in real-time. Monitor creative changes, copy variations, and campaign timing.
AI-Powered Insights
Every asset gets analyzed on ingestion. That means you can ask questions like "How often is this brand running sales?" or "What messaging is everyone using?" and see patterns across your whole competitive set.
Social Tracking
See what competitors are posting on Instagram. Content themes, posting frequency, and visual styles across your category.
Real-time Alerts
Get notified when competitors launch new campaigns or shift their messaging. No more finding out a week later.
Export & Report
Generate professional reports and export competitor data for your team, clients, or stakeholders
Use Cases
Built for Retail Teams
In-house teams track direct competitors. Agencies track dozens across clients. Both get the same visibility.
Brand Marketers
See what messaging competitors are using across email and social. Spot trends, find gaps, and build campaigns that stand out.
Ecomm Managers
Track competitor promotions, sale cadences, and product launch timing. Know when they move so you can respond.
Agencies
Monitor competitors across multiple clients from one dashboard. Better intel means better recommendations.
Growth Teams
See what messaging is saturated in your category. Find the white space where your brand can differentiate.
Benefits
See Patterns Others Miss
Competitor tracking is table stakes. The value is in what you do with it.
Patterns, not just assets
Individual emails and ads are noise. Aggregated data across brands shows you what's actually happening in your category.
AI-enriched from day one
Every asset gets categorized and tagged on ingestion. Search by theme, promotion type, or messaging angle.
One dashboard, many competitors
No more screenshots in Slack or bookmarked ad library links. Everything in one place, organized and searchable.
Dashboard
Australian retail focus
300+ Australian brands already tracked. Relevant competitors, not global noise.
Find the white space
When you see what everyone else is saying, you can find what they're not. That's where differentiation lives.
We handle the collection
Email subscriptions, ad library monitoring, social tracking. All done for you, updated daily.
Pricing
Simple, Transparent Pricing
Starter
For solo marketers
$Pro
For growing teams
$Enterprise
For agencies & enterprises
CustomFAQs
Frequently Asked Questions
Everything you need to know about Trendmill
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